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INSEAD
Fachbereich Rechts- und Wirtschaftswissenschaften, Technische Universität Darmstadt
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Measuring consumer willingness to pay at the point of purchase
Wertenbroch, Klaus
(
contributor
);
Skiera, Bernd
(
contributor
)
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001631035
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