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~institution:"Institut für Marketing <Berlin>"
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Customer relationship management
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Kundenmanagement
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German
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Eisend, Martin
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Kleinaltenkamp, Michael
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Saab, Sammy
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Institut für Marketing <Berlin>
Springer Fachmedien Wiesbaden
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Fachbereich Wirtschaftswissenschaft, Freie Universität Berlin
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European Advertising Academy
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ICORIA <14., 2015, London>
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ICORIA <15., 2016, Ljubljana>
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ICORIA <10, 2011, Berlin>
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ICORIA <13., 2014, Amsterdam>
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ICORIA <16., 2017, Gent>
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Springer Nature Switzerland AG
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Verband der Hochschullehrer für Betriebswirtschaft
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Berliner Reihe zum Marketing - Arbeitspapier ; Nr. 1 (2006)
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Freie Universität Berlin - Marketing-Department - Arbeitspapiere
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USB Cologne (business full texts)
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Kundenbezogene Informationsprozesse in der Vorkaufphase. Eine informationsökonomische Analyse am Beispiel investiver Leistungen
Saab, Sammy
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Institut für Marketing <Berlin>
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2006
Persistent link: https://www.econbiz.de/10005863247
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