This paper discusses a simultaneous market entry game between two firms with different fixed costs. This case is a … enter the market. This presumption is wrong. Instead, the paper demonstrates a market entry paradox: the equilibrium … probability of entry is higher for the high-cost firm than the equilibrium probability of entry of the low-cost firm. …

author concludes that a penetration pricing strategy conducted by a third intermediary is more successful when the pre-entry …

occur as firms' abilities as researchers change. Further, the authors observe differences in the social optimality of entry … play a role in correcting these suboptimal patterns of entry. The authors find that increasing the novelty requirement does … asymmetric case, as they can change the order of entry. …