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The Effect of Deceptive Advertising on Consumption of the Advertised Good and its Substitutes: The Case of Over-the-Counter Weight Loss Products
Cawley, John; Avery, Rosemary; Eisenberg, Matthew - Institute for the Study of Labor (IZA) - 2013
This paper is the first to estimate the impact of exposure to deceptive advertising on consumption of the advertised … advertising is rampant and products are generally ineffective with potentially serious side effects. We control for the targeting … exposure to deceptive advertising is associated with a lower probability that women, and a higher probability that men, consume …
Persistent link: https://www.econbiz.de/10010630728
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Strategic Advertisement with Externalities: A New Dynamic Approach
Joosten, Reinoud - Volkswirtschaft Abteilung, Fachbereich … - 2007
simultaneously choose whether to advertise or not. Advertising increases the own immediate sales, but may also cause an externality …
Persistent link: https://www.econbiz.de/10005055382
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Experts' Awards and Economic Success: Evidence from an Italian Literary Prize
Ponzo, Michela; Scoppa, Vincenzo - Institute for the Study of Labor (IZA) - 2015
Product quality is often unobservable ex-ante and consumers rely on experts' judgments, sometimes in the form of ratings or awards. Do awards affect consumers' choices or, conversely, are they conferred on the most popular products? To disentangle this issue, we use data about the most important...
Persistent link: https://www.econbiz.de/10011167199
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Using Remedies In Russian Merger Control
Redkina, Anastasiya - National Research University Higher School of Economics - 2014
This article is motivated by a growing interest in the problem of merger control quality assessment. Remedies are one of the instruments of merger control and have a significant influence on the results of it. This paper aims to build and empirically evaluate a discrete choice model of merger...
Persistent link: https://www.econbiz.de/10010898300
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Europäische Medienmärkte: Die Rolle der Wettbewerbspolitik
Budzinski, Oliver - Volkswirtschaft Abteilung, Fachbereich … - 2008
Medienmärkte sind aufgrund ihrer kulturellen und sprachlichen Verwurzelungen (sowie umfangreicher nationaler (Schutz-) Regulierungen) Spätentwickler der europäischen Integration. Bis heute wurden und werden die meisten Medienmärkte national abgegrenzt, wie beispielsweise auch bei dem...
Persistent link: https://www.econbiz.de/10005685606
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The Prohibition of the Proposed Springer-ProSiebenSat.1-Merger: How much Economics in German Merger Control?
Budzinski, Oilver; Wacker, Katharina - Volkswirtschaft Abteilung, Fachbereich … - 2007
markets is not sufficiently substantiated, (v) inconsistencies occur regarding the symmetry of the TV advertising market …
Persistent link: https://www.econbiz.de/10005685632
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Merger Simulation in Competition Policy: A Survey
Budzinski, Oliver; Ruhmer, Isabel - Volkswirtschaft Abteilung, Fachbereich … - 2008
Advances in competition economics as well as in computational and empirical methods have offered the scope for the employment of merger simulation models in merger control procedures during the past almost 15 years. Merger simulation is, nevertheless, still a very young and innovative instrument...
Persistent link: https://www.econbiz.de/10005652884
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A Note on Competing Merger Simulation Models in Antitrust Cases: Can the Best Be Identified?
Budzinski, Oliver - Volkswirtschaft Abteilung, Fachbereich … - 2008
Advanced economic instruments like simulation models are enjoying an increased popularity in practical antitrust. There is hope that they – being quantitative predictive economic evidence – can substitute for qualitative structural analysis and lead to unambiguous results. This paper...
Persistent link: https://www.econbiz.de/10005652888
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Optimal Structuring of Assessment Processes in Competition Law: A Survey of Theoretical Approaches
Kretschmer, Jürgen-Peter - Volkswirtschaft Abteilung, Fachbereich … - 2011
In competition law, the problem of the optimal design of institutional and procedural rules concerns assessment processes of the pro- and anticompetitiveness of business behaviors. This is well recognized in the discussion about the relative merits of different assessment principles such as the...
Persistent link: https://www.econbiz.de/10009003681
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Empirical Analysis of the Assessment of Innovation Effects in U.S. Merger Cases
Kerber, Wolfgang; Kern, Benjamin; Dewenter, Ralf - Volkswirtschaft Abteilung, Fachbereich … - 2014
In this empirical study all mergers that have been challenged by the U.S. antitrust agencies FTC and DOJ between 1995 and 2008 were analyzed in regard to the question to what extent and how the agencies assessed the innovation effects of mergers. Theoretical background is the still open question...
Persistent link: https://www.econbiz.de/10010941614