Relying on data from a unique survey, we study the wholesale market activities of agricultural brokers in India. Three …, marketing regulations are ineffective as most brokers charge rates that significantly exceed the prescribed ones. Third, a …

For quite a while, stated preferences have been a major tool to measure consumer preferences for new products and … determine consumer preference for yellow maize using the contingent valuation, choice experiments and experimental auction … they should be the recommended method in measuring consumer preference in developing countries, since the extra cost is …

the growing consumer concern with diet-health relationships. Prior research has shown that the presence of this … conducted to identify the effect of multiple health and nutrition information sources on consumer food choice, taking into … account preference heterogeneity using a latent class approach. Results show that different consumer groups can be identified …

consuming countries, demand-driven attributes, product differentiation and promotional marketing as most determining factors for …

, presupposing a good understanding of consumer preferences. We analyze consumers’ valuation of different vegetable attributes in … mediated through different consumer perceptions like food safety concerns, openness towards new food products or price …

outlets, and geographical location which captures the effects of income differences, traditional marketing practices, and …