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The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership
Gillis, Tamara L. (ed.) - International Association of Business Communicators - 2011 - 2. ed.
Persistent link: https://www.econbiz.de/10009158312
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The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing and leaderhip
Gillis, Tamara L. (ed.) - International Association of Business Communicators - 2006
Persistent link: https://www.econbiz.de/10003241080
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Mobilität - Wirtschaft - Kommunikation : wie die Mobilität von Unternehmen, Personen, Kapital, Waren und Dienstleistungen die Kommunikation verändert
Matrisciano, Sara (ed.); Hoffmann, Edgar (ed.);  … - Internationale und Interdisziplinäre Jahrestagung des … - 2021
Persistent link: https://www.econbiz.de/10012304140
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Das Image im Aushandlungsprozess : Werbung von Versicherungsunternehmen im Kontext der Riester-Renten-Debatte
Diehl, Nazim - 2019
Persistent link: https://www.econbiz.de/10012061778
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Werbung und PR im digitalen Zeitalter : Grenzen, Übergänge und neue Formate
Nielsen, Martin (ed.); Grove Ditlevsen, Marianne (ed.);  … - 2023
Persistent link: https://www.econbiz.de/10014418106
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The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership
Gillis, Tamara L. (ed.) - 2011 - 2nd ed (Online-Ausg.)
This new edition of The IABC Handbook of Organizational Communication contains a comprehensive collection of practical knowledge about successful corporate communication and its effect on an organization as a whole. Thoroughly revised and updated to meet the realities of today's organizational...
Persistent link: https://www.econbiz.de/10014275644
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Pharmaceutical advertising as a source of consumer self-empowerment : evidence from four countries
Koinig, Isabell - 2016
Persistent link: https://www.econbiz.de/10011429121