A purchasing experiment in which genetically modified (GM) and conventional french fries were offered for sale at fast food stands in Germany was conducted to assess whether a market exists for GM fries and to identify factors influencing the willingness to buy such fries. The GM and...

Goat producers in Inhassoro follow traditional management practices that lead to low supply of low quality goats. This has negative impacts on profitability, and on market access. Traders who buy in the Inhassoro locality buy only small volumes, and buyers from external markets are unaware of...

Purpose –Web-based CSR disclosure bears a variety of advantages for firms. Determining factors for web-based CSR disclosure have been analyzed in several papers. However, only limited research has been conducted on both, the food industry and small and midsized enterprises. This paper is one...

French agriculture is now facing a double challenge, environmental and productive. Following the Grenelle environment forum (organized by French government in 2007), ecologically intensive agriculture (EIA) has emerged as a new concept to reach this dual challenge. The large Agricultural...

The introduction of the environmental dimensions within the Public Administration procurements and contracts is increasingly held as contribution to the sustainability of the chains governance. The so called Green Procurement (COM (2001) 274, l.n.488/1999) thus represents an important...

Following the occurrence of meat safety incidents during the nineties (Verbeke et al., 1999), considerable effort has been done to improve safety in the beef chain, both by policy and beef chain actors. Nowadays, a wide array of interventions to improve beef safety is applied at different stages...

The agro-food sector is receiving a great deal of attention for topics of general interest as the food quality, security and safety, alternative uses of crops in food/feed/fuel, growing concern for GHG (Green House Gas) emission, LCA (Life Cycle Assessment), energy consumption. In the EU...

Together with the evolution from the agro-industrial model to the sustainable rural development model (Roep and Wiskerke 2004), a part of the agro-food market has evolved from an anonymous, mass food market to a quality-food market. This shift is driven by factors, such as the changing relations...

Consumer oriented marketing concept appeared to be effective in accordance to the shift from the traditional marketing approach to the modern marketing approach. This process brings about the concept of customer value in retail food sector as it is the case in other sectors. The rise in number...

The safety of food in the food chain has become an increasingly interesting issue to consumers and the media. It has also become a source of concern, as the amount of information on the risks related to food safety continues to expand. The purpose of this study was to identify factors...