Celiloglu, Fatma Kubra; Sagir, Mehmet - International Institute of Social and Economic Sciences - 2014
external environment. In this case, business sectors should take serious steps about performance management in order to achieve … success. It is becoming necessity to measure of performance which is a concept that allows comparision and to identify … enterprises, strategic management, marketing, public relations and performance management care.Balanced Scorecard, which is a …