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BAL, MERT; DEMIRHAN, AYSE - International Institute of Social and Economic Sciences - 2014

Databases are widely used in data processes and each day their sizes are getting larger. In order to access to the data stored in growing databases and to use them, new techniques are developed to discover the knowledge automatically. Data mining techniques may be used to find the useful...

Persistent link: https://www.econbiz.de/10011207190

Using rough set theory to investigate the tourist preference for hot spring hotels

Chang, Pei-Ti; Tsai, Kun-Feng; Zhao, Xing- Wei - International Institute of Social and Economic Sciences - 2014

Hot spring is a special attractiveness for tourists. It is a tourism resource just found in limited areas in the world. There has been significant development in the use and exploitation of hot springs. This wave of hot spring tourism attracts many businesses to invest in hot spring hotels. More...

Persistent link: https://www.econbiz.de/10011207253

Using SVD for text classification

Nugumanova, Aliya; Baiburin, Yerzhan - International Institute of Social and Economic Sciences - 2014

decomposition can reveal internal structure of the matrix. The method is very useful for text mining. Usually co-occurrence matrix … (terms-by-documents matrix) defined over a large corpus of text documents contains a lot of noise. Singular value … decomposition allows approximation of the co-occurrence matrix and thereby can reveal internal (latent) structure of text corpus. It …

Persistent link: https://www.econbiz.de/10011207173

Do Leverage and Ownership Concentration influence Firms’ Value? A Study of Jordanian Listed Firms

Al-Najjar, Dana - International Institute of Social and Economic Sciences - 2014

In the last decade corporate control has been facing a major challenge enhanced by successive corporate scandals; moreover, the shape of relationship between financial decisions (capital structure) and ownership structure on the firm value has been the heart debate of academics and financial...

Persistent link: https://www.econbiz.de/10011210350

Social network site users and political participation in Kyrgyzstan

Turdubaeva, Elira - International Institute of Social and Economic Sciences - 2014

There are a few key studies around the social impact of information technologies and Internet access within Central Asia. Kyrgyzstan, with a high level of political participation and an avant-garde position regarding internet access in Central Asia, broadband and social media penetration in the...

Persistent link: https://www.econbiz.de/10011209981

The Use of Social Media as a Means of Political Communication: Comparision of AKP and CHP’s Facebook Comments in the Local Elections of 30 March 2014

K, Emine; Bozkurt, Hale - International Institute of Social and Economic Sciences - 2014

The developments in the field of internet and computers have paved the way for the formation of social media and a new media was born. Also, these developments created new platforms for communication. Rapid changes have occurred especially in the last decade. These changes have led social media...

Persistent link: https://www.econbiz.de/10011210180

SOCIAL MEDIA USAGE OF GSM OPERATORS IN TERMS OF PUBLIC RELATIONS

BAL, Mustafa; BAL, Müjgan - International Institute of Social and Economic Sciences - 2015

Requests of individuals in order to access to information is increasing day by day with the expansion of communication fields and networks. While the desire of people to express themselves are increasing, the number of corporations preparing this environment shows a significant raise as well....

Persistent link: https://www.econbiz.de/10011275023

THE ROLE OF SOCIAL MEDIA ON TIME MANAGEMENT OF UNIVERSITY STUDENTS

BAL, MÜJGAN; BAL, Mustafa - International Institute of Social and Economic Sciences - 2015

Time as a relative notion being perceived and interpreted differently for everyone, is influenced by the position and conditions as well. The importance of the time usually understood by people when irreversible results occur. People make a habit of work without planning because of the lack of...

Persistent link: https://www.econbiz.de/10011275040

THE ROLE OF SOCIAL MEDIA ON ESTABLISHING BRAND VALUE: A CONTENT ANALYSIS ON BANKS IN TURKEY

Ergor, Zeynep Birce; Akagun Ergin, Elif - International Institute of Social and Economic Sciences - 2015

There is an increasing use of social media on a global scale and it has been causing organizations to restructure and adjust their marketing activities. The goal of achieving a sustainable competitive advantage makes it crucial to adapt to the ever-changing trends in the market. Social media...

Persistent link: https://www.econbiz.de/10011275086

A Model of Social Interactivity through Internet-based Technologies: Implications for Marketing Communications

Hongcharu, Boonchai - International Institute of Social and Economic Sciences - 2014

The emergence and the rapid adoption of social media in recent years have led to the political, economic and social changes. The recent political upheavals in several countries from the Middle East, Eastern Europe to Southeast Asia have sparked an interest for the participants to use...

Persistent link: https://www.econbiz.de/10011207174