Having defined place marketing and taken into consideration the public and private actors who contribute to the design of a strategic plan for the promotion of a local area, food and wine products are analyzed as an example of assets that can be emphasized in order to add value to the identity...

Carrying out a marketing operation on a territory means to define the conceptual instruments and acts in order to connect the demand of the territory to its offer; such action has the function to define a geographic area in relation to the expectations and the needs expressed by the demand, both...

This paper estimates regional economic efficiency differentials at the firm level in the Italian manufacturing sector over the period 1998-2003. We implement an input distance function approach providing measures of both technical inefficiency and allocative distortions in the choice of input...

The Internet Economy increases the integration among the subject involved in the production and diffusion of knowledge, in particular sources and interfaces of innovation: their action is amplified when Information and Communication Technology (ICT) favors the creation of an integrated network...

The working paper presents an overview to the system of industrial policy in Germany. Special focus is directed to the relationships between federal and regional (Länder) policies. As German industrial policy is distributed across various policy fields, objectives, strategies and instruments of...

In Italy the examples of evaluation of local policy for innovation are very few. As an impact assessment is possible only if the number of centres to examine is little, this analysis has chosen a monitoring evaluation and, particularly, the reorganization of the matter regarding innovation...

Impact evaluation plays a major role in determining the effectiveness of public policies. In fact, information about the program net effect is a crucial element in policy planning. Accordingly, as advocated by the Barca Report, impact evaluation spreading and its use in programming on European...

The rich literature on industrial districts leaves little space to the theme of innovation. Italian industrial districts are mainly specialised in traditional industries and the firms which compose them are of small size and then less prepared to manage technological change. Nevertheless...

A new approach of the innovation policies at the local level is concerning the creation of regional innovation systems. In Italy however the district level seems to be more adequate for the public intervention to capture the specific sectorial and local nature of the innovation process. In the...

Net impact evaluation in a non-experimental context is discussed, addressing the case of vocational training policies provided by Piedmont Region, in the North-West Italy. Impact evaluation plays a major role in determining the effectiveness of public policies, being the net effect a crucial...