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~institution:"London School of Economics (LSE)"
~institution:"Springer Fachmedien Wiesbaden"
~institution:"Technische Universität Bergakademie Freiberg / Fakultät für Wirtschaftswissenschaften"
~person:"Kolbe, Lutz"
~subject:"Consumer behaviour"
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Springer Fachmedien Wiesbaden
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Umkehrung des Marketing-Prozesses durch Online-Dienste : der private Haushalt entscheidet selbst!
Eusterbrock, Claudia
;
Kolbe, Lutz
-
1995
Persistent link: https://www.econbiz.de/10000919613
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