Showing 1 - 10 of 77
The increasing pervasiveness of the Internet has dramatically changed the way that consumers shop for goods. Consumer-generated product reviews have become a valuable source of information for customers, who read the reviews and decide whether to buy the product based on the information...
Persistent link: https://www.econbiz.de/10005585475
This paper explores differences in consumers' grocery shopping behavior when they shop online and in a brick-and-mortar store. To do so, I assemble a new scanner dataset that tracks customers' grocery purchases in-store and on the Internet. This allows comparison in behavior of the same...
Persistent link: https://www.econbiz.de/10008514804
We study optimal cartel prices in a two-sided market. We present a simple model showing that prices above the two-sided monopoly price may prevail on one side of a two-sided market as a means to enhance the sustainability of the cartel. We prove that in such a case a higher benefit from the...
Persistent link: https://www.econbiz.de/10010936552
The aim of this research is to analyze whether and when ratings are informative signals about the quality of movies. The ratings data of Netflix is used to fit a structural Bayesian learning model. This model links revealed experience utilities of raters, previous consumers, to the product...
Persistent link: https://www.econbiz.de/10005622704
This paper examines price data on over 222 LCD televisions to estimate indirect network effects arising from two sources. First, we conjecture that the disconnect between the timing of when broadcasters are required to convert to an only digital-signal world and when television manufacturers...
Persistent link: https://www.econbiz.de/10005622757
The phenomenon of sponsored search advertising where advertisers pay a fee to Internet search engines to be displayed alongside organic (non-sponsored) web search results is gaining ground as the largest source of revenues for search engines. Using a unique panel dataset of several hundred...
Persistent link: https://www.econbiz.de/10005760649
We study the online contagion of exogenous demand shocks generated by book reviews featured on the Oprah Winfrey TV show and published in the New York Times, through the co-purchase recommendation network on Amazon.com. These exogenous events may ripple through and affect the demand for a...
Persistent link: https://www.econbiz.de/10008672210
Understanding the process of software adoption is of paramount importance to software start-ups. We study a monopolistic seller’s optimal consumer network structure formation (seeding, segmentation, sequencing, and pricing strategies) under network effects. We demonstrate the importance of...
Persistent link: https://www.econbiz.de/10010905452
consistent with laboratory findings on consumer memory. We explore this question using data from a German retail bank where only …
Persistent link: https://www.econbiz.de/10005459403
We analyze the linking and versioning strategies of a media firm when facing competition from blogs, search engines and news aggregators. First, we show that when the publisher competes against a blog it is less likely to release a “fighting version” if this generates significant spillovers...
Persistent link: https://www.econbiz.de/10010584164