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During the hundred-year period from about 1320 to about 1420, the Florentine woollen cloth industry underwent two closely connected crises. The first crisis was the consequence, direct and indirect, of the ravages of warfare and falling population, afflicting the entire Mediterranean basin and...
Persistent link: https://www.econbiz.de/10010850123
Within the behavioral research in sales promotion, the product and brand usage is almost never taken into account by researchers, in spite of its relevance as a mediating variable between sales promotion and satisfaction or loyalty. This research, applied to clothing, aims at studying the direct...
Persistent link: https://www.econbiz.de/10011228197
A recurrent and indeed persistent problem in European economic history – a veritable deus ex machina -- from medieval to modern times, is Europe’s supposed ‘balance of payments’ problem in trade with the ‘East’. This supposed problem has often been couched in Mercantilist overtones:...
Persistent link: https://www.econbiz.de/10005704725
This study is a much revised and extended version of two previously issued working papers on the production, sale, and consumption of woollen textiles in England and the Low Countries, from the fourteenth to the sixteenth centuries. It focuses on the hey-day of the production and international...
Persistent link: https://www.econbiz.de/10005704757
The Anti-Red Shift -- to the Dark Side: Changes in the Colour Patterns and Market Values of Flemish Luxury Woollens, 1300 - 1550 This study documents, though it cannot fully explain, the striking shift in the spectrum of colour patterns in woollen textiles, from those of the Black Death era in...
Persistent link: https://www.econbiz.de/10005704782
If mankind’s three basic necessities have always been food, clothing, and shelter, whose production, trade, and consumption have rightly been a primary focus of economists and economic historians for many generations, we may ask this vital question: how do they distinguish between necessities...
Persistent link: https://www.econbiz.de/10005704785
Persistent link: https://www.econbiz.de/10010706962
This paper compares the relevance of subjective age as a criterion to segment the fashion market in four countries … glocalization strategy based on subjective age in the fashion industry. …
Persistent link: https://www.econbiz.de/10011071841
subjective age as a segmentation variable of the fashion market. The results show that the gap between actual age and subjective … age increase while aging. Only subjective age has an effect on fashion involvement from fourty years old. The moderating …
Persistent link: https://www.econbiz.de/10011074587
This study tries to understand the sustainable competitive advantage in interorganizational perspective. It is based on a conceptual framework integrating the different «resources-based perspectives». The approach is qualitative; it is based on multiple case studies carried upon nine Tunisian...
Persistent link: https://www.econbiz.de/10011074656