Janßen, Rebecca; Kesler, Reinhold; Kummer, Michael E.; … - National Bureau of Economic Research - 2022
Using data on 4.1 million apps at the Google Play Store from 2016 to 2019, we document that GDPR induced the exit of … structural model of demand and entry in the app market. Comparing long-run equilibria with and without GDPR, we find that GDPR … reduces consumer surplus and aggregate app usage by about a third. Whatever the privacy benefits of GDPR, they come at …