Narrow search
Showing 1 - 10 of 741
Cover Image
Consumer Heterogeneity and Paid Search Effectiveness: A Large Scale Field Experiment
Blake, Tom; Nosko, Chris; Tadelis, Steven - National Bureau of Economic Research (NBER) - 2014
Internet advertising has been the fastest growing advertising channel in recent years with paid search ads comprising the bulk of this revenue. We present results from a series of large scale field experiments done at eBay that were designed to measure the causal effectiveness of paid search...
Persistent link: https://www.econbiz.de/10011262794
Cover Image
Revisiting the Income Effect: Gasoline Prices and Grocery Purchases
Villas-Boas, Sofia; Gicheva, Dora; Hastings, Justine - National Bureau of Economic Research (NBER) - 2007
away from regular shelf-price products and towards promotional items in order to save money on overall grocery expenditures …. On average, consumers are able to decrease the net price paid per grocery item by 5-11% in response to a 100% increase in …
Persistent link: https://www.econbiz.de/10005575760
Cover Image
Raising the Barcode Scanner: Technology and Productivity in the Retail Sector
Basker, Emek - National Bureau of Economic Research (NBER) - 2012
Barcodes and barcode scanners transformed the grocery industry in the 1970s. I use store-level data from the 1972, 1977, and 1982 Census of Retail Trade, matched to data on store scanner installations, to estimate scanners' effect on labor productivity. I find that early scanners increased a...
Persistent link: https://www.econbiz.de/10009652909
Cover Image
Does Planning Regulation Protect Independent Retailers?
Sadun, Raffaella - National Bureau of Economic Research (NBER) - 2014
Regulations aimed at curbing the entry of large retail stores have been introduced in many countries to protect independent retailers. Analyzing a planning reform launched in the United Kingdom in the 1990s, I show that independent retailers were actually harmed by the creation of entry barriers...
Persistent link: https://www.econbiz.de/10010733712
Cover Image
Factoryless Goods Producers in the US
Bernard, Andrew B.; Fort, Teresa C. - National Bureau of Economic Research (NBER) - 2013
This paper documents the extent and characteristics of plants and firms in the US that are outside the manufacturing sector according to official government statistics but nonetheless are heavily involved in activities related to the production of manufactured goods. Using new data on...
Persistent link: https://www.econbiz.de/10010951289
Cover Image
An Economic Analysis of Platform Sharing
Morita, Hodaka; Ghosh, Arghya - National Bureau of Economic Research (NBER) - 2007
We explore the managerial implications and economic consequences of platform sharing under models of horizontal and vertical product differentiation. By using a common platform across different products, firms can save on fixed costs for platform development. At the same time, platform sharing...
Persistent link: https://www.econbiz.de/10005084694
Cover Image
Evaluating Welfare with Nonlinear Prices
Reiss, Peter C.; White, Matthew W. - National Bureau of Economic Research (NBER) - 2006
settings, such as devising optimal pricing strategies for firms, assessing how price discrimination affects consumers, and … range of modern pricing practices, including menus of pricing plans. This analysis yields a simpler and more general …
Persistent link: https://www.econbiz.de/10005775209
Cover Image
Output Price and Markup Dispersion in Micro Data: The Roles of Producer Heterogeneity and Noise
Roberts, Mark J.; Supina, Dylan - National Bureau of Economic Research (NBER) - 1997
price and price-marginal cost markups at the plant level for thirteen homogenous manufactured goods. It relies on micro data … from the U.S. Census of Manufactures over the 1963-1987 period. The amount of price heterogeneity varies substantially … across products. Over time, plant transition patterns indicate more persistence in the pricing of individual plants than …
Persistent link: https://www.econbiz.de/10005777777
Cover Image
Asymmetric Learning in Repeated Contracting: An Empirical Study
Cohen, Alma - National Bureau of Economic Research (NBER) - 2008
This paper studies a unique panel dataset of transactions with repeat customers of an insurer operating in a market in which insurers are not required by law or contract to share information about their customers' records. I use this dataset to test the asymmetric learning hypothesis that...
Persistent link: https://www.econbiz.de/10005575389
Cover Image
Firm Performance in a Global Market
De Loecker, Jan K.; Goldberg, Pinelopi - National Bureau of Economic Research (NBER) - 2013
In this article we introduce an empirical framework to analyze how firm performance is affected by increased globalization. Using this framework we discuss recent work on measuring the impact of various shocks firms face in the global marketplace, such as reductions in trade costs (through...
Persistent link: https://www.econbiz.de/10010887108