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~institution:"Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde"
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Assessing the impact of offline URL avertising
Geuens, Maggie
;
Vantomme, Delphine
;
Goessaert, Geert
; …
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2003
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[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001749314
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The role of humor in the persuasion of individuals varying in need for cognition
Geuens, Maggie
(
contributor
); …
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2002
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[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001736151
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