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~institution:"Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde"
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Consumer behaviour
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Geuens, Maggie
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Brengman, Malaika
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Van den Poel, Dirk
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Pozzi, Lorenzo
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Vantomme, Delphine
2
Weijters, Bert
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
National Bureau of Economic Research
587
Springer Fachmedien Wiesbaden
169
International Monetary Fund (IMF)
86
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
59
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55
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Verlag Dr. Kovač
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International Energy Agency
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Institut für Demoskopie Allensbach
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Books on Demand GmbH <Norderstedt>
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Information Resources Management Association
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C.E.P.R. Discussion Papers
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Friedrich-Schiller-Universität Jena
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Nomos Verlagsgesellschaft
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Nordic Council of Ministers
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Haufe-Lexware GmbH & Co. KG
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Universität Mannheim
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Springer International Publishing
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11
Österreichisches Institut für Wirtschaftsforschung
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10
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Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
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ECONIS (ZBW)
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Segmenting internet shoppers based on their web-usage-related lifestyle : a cross-cultural validation
Brengman, Malaika
;
Geuens, Maggie
;
Weijters, Bert
; …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001924740
Saved in:
2
Joint optimization of customer
segmentation
and marketing policy to maximize long-term profitability
Jonker, Jedid-Jah Jan
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001926990
Saved in:
3
Cost targets and time pressure during new product development
Everaert, Patricia
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001736048
Saved in:
4
Assessing the impact of offline URL avertising
Geuens, Maggie
;
Vantomme, Delphine
;
Goessaert, Geert
; …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001749314
Saved in:
5
The role of humor in the persuasion of individuals varying in need for cognition
Geuens, Maggie
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001736151
Saved in:
6
The relationship between consumers' unethical behavior and customer loyalty in a retail environment
Van Kenhove, Patrick
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001749535
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7
Imperfect information and the excess sensitivity of private consumption to government expenditures
Pozzi, Lorenzo
(
contributor
)
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001755845
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8
Predicting mail-order repeat buying : which variables matter ?
Van den Poel, Dirk
(
contributor
)
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001811629
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9
Predicting online purchasing behavior
Buckinx, Wouter
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001812651
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10
The four dimensional impact of color on shoppers' emotions
Brengman, Malaika
(
contributor
);
Geuens, Maggie
(
contributor
)
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001924707
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