One avenue of growth for U.S. dairy cooperatives is exporting. Long- term market development is one ingredient for success in international sales. Given possible trade liberalization, cooperatives should evaluate their position in the global marketplace and develop a plan to ensure growth and...

In 1985, a total of 17 regional cooperatives marketed livestock. These cooperatives were created to provide greater competition, bargaining power, and market access for producers. Growth in direct marketing, bypassing the services of cooperatives, has occurred because the number of buyers has...

The two types of niche markets targeted by lamb marketing cooperatives are described in this guide. The first type includes specialty middlemen outlets that cooperatives used to market lamb to specialized niches within the traditional meat marketing system of retail food stores, restaurants,...

Integration into meatpacking is a marketing alternative for livestock producers. For those considering such a step, Sterling Colorado Beef Co. provides a valuable learning experience. Feeders willing to commit capital, cattle, and time established the cooperative. Members said primary benefits...

This report uses eight case studies to identify elements of successful cooperative programs for retailing over-the-counter animal health products (AHP). It provides practical information on AHP marketing strategies and methods for cooperative retailers, planners, and researchers. All...

Structural changes in the dairy industry such as the adoption of Total Mixed Rations in place of manufactured complete feeds and declines in milk production in the areas served by locals are bringing these cooperatives to a crossroads where they must decide who will be their core customer. The...

At least 12 reasons could propel cooperatives into a greater role in the swine industry; among them, protecting their market share in feed and offering a cooperative alternative to existing marketing channels. Yet, the industry offers a special challenge during the mid-l 990s because structural...

This report describes relationships between major farm characteristics and co-op use and membership. Analyses were based on multivariate logit regression. Statistically significant relationships were found between farm size and farm location and co-op use but relationships varied greatly by farm...

Southern dairy farmers' perception of their cooperative's or proprietary handler's performance, level of satisfaction with the milk handler, and reasons for staying with the handler, or for shifting handlers, were evaluated. The data were from a 1989 mail survey of Southern dairy farmers. The...

The artificial insemination industry provides breeding products and services for both dairy and beef cattle. Two-thirds of the industry is organized as producer-owned cooperatives. The industry has been so highly successful in meeting the needs of producers for a high-quality reliable product...