Aim of the MA thesis was to study organizational culture formation aspects in hotels of Alytus. Through the analysis of … discussed. The thesis outlines manager’s role in the process of forming and changing organizational culture. It also explains … cultural type in hotels of Alytus. In most cases clan and market culture types prevail. However, traces of other cultural types …

Master’s final paper analyses circumstances that affect the behavior of consumers in choosing four-star hotels in … paper gives an overview of Vilnius four-star hotels and their services offered as well as excluded and named factors which … consumer to select four-star hotels in Vilnius depends on consumer type. Moreover, choosing four star hotels in Vilnius depends …

, outward and inward environment analysed, marketing goals identified and most suitable marketing strategies for UAB “Karmada … marketing strategy formation is given at the end of the work. …

The paper towards the Bachelor‘s degree is devoted to analysis of promotion strategy adapted for a company providing … private medical services. The theoretical part of the paper presents the analysis of promotion strategy elements, such as ….Goal of the study is to develop the strategy of service attractiveness enhancement through application of promotion measures …

the marketing strategy. There are analysing different models of creating companies marketing strategies, which are written … external environment. The purposes of marketing were posed and tasks to reach them were formulated. According to analysis of … marketing actions for more effective appliance of marketing strategy while trying to reach the posed purposes. …

. With reference to theoretical analysis by Lithuanian and foreign authors, an interview strategy has been prepared to …

The Master’s Degree Work analyses the formation of the business strategy for TVs production companies. The Work deals … with the strategy formation aspect, its essence, importance for the business companies, which aims to be flexible and … efficient in own activity. Moreover, the Work analyses models of the strategy formation as well as the sequence of the strategy …

The master’s work discusses the concept and of strategy formation and it’s importance and relevancy for the management … of today’s companies business, investigates the models of strategy formation and the logic of today's strategy formation …’s existing business situation for AB “Mažeikiu nafta” case. Based on suggested strategy formation model the strategies for the …

: business unit strategy, low price strategy, differentiation strategy and concentration strategy. Three types of strategically … professional organization. The role of leadership in preparing business strategy of enterprise and strategical planning stages has … general charakteristics of “Lukoil Baltija” Servisas, detailed micro and makro analysis of business environment situation has …