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~institution:"Spiegel-Verlag Rudolf Augstein <Hamburg>"
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Werbung als Investition
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Spiegel-Dokumentation zum Problemkreis Effektivität der Werbung : Ergebnisse von 4 Fallstudien über Werbewirkung und Werbeerfolg
1971
Persistent link: https://www.econbiz.de/10000313786
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