Blohm, Ivo; Bretschneider, Ulrich; Leimeister, Jan Marco; … - Universität <Kassel> / Fachgebiet Wirtschaftsinformatik - 2010
Research has shown that idea competitions are apromising approach for integrating customers intoopen innovation activities. Furthermore research onopen innovation shows that most innovations are theresult of intensive collaboration processes in whichmany individuals contribute according to...