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~institution:"Springer Fachmedien Wiesbaden"
~institution:"Universität Mannheim"
~person:"Burmann, Christoph"
~subject:"Schätzung"
~subject:"Theory"
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Internal City Branding : ein empirisch validiertes Modell zur internen, identitätsbasierten Markenführung von Städten
Rößler, Ayla
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2019
Persistent link: https://www.econbiz.de/10011955708
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