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~institution:"Springer Fachmedien Wiesbaden"
~institution:"Verlag C.H. Beck"
~isPartOf:"BestMasters"
~subject:"Firm valuation"
~subject:"Germany"
~subject:"Hans-Joachim Böcking"
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An investor’s perspective on marketing excellence : how objective marketing indicants can complement firm valuations
Kemsa, Dominik
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2019
Persistent link: https://www.econbiz.de/10011949186
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