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~institution:"Springer Fachmedien Wiesbaden"
~isPartOf:"Lehrbuch"
~language:"eng"
~subject:"Germany"
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Strategic marketing : market-oriented corporate and business unit planning
Tomczak, Torsten
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Reinecke, Sven
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Kuß, Alfred
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2018
Persistent link: https://www.econbiz.de/10011647946
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