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~institution:"Springer Fachmedien Wiesbaden"
~language:"deu"
~language:"mkd"
~person:"Backhaus, Christof"
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Erfolgsfaktoren der Sponsoringumsetzung und -aktivierung : eine empirische Analyse aus Management- und Konsumentenwirkungsperspektive im Kontext der Fußball-Bundesliga
Dreisbach, Jan
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2019
Persistent link: https://www.econbiz.de/10011955364
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