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~institution:"Springer Nature Switzerland AG"
~person:"Eisend, Martin"
~person:"Ellenrieder, Peter"
~person:"Herrmann, Andreas"
~person:"Hruschka, Harald"
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Eisend, Martin
Ellenrieder, Peter
Herrmann, Andreas
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Springer Nature Switzerland AG
Universität Regensburg / Wirtschaftswissenschaftliche Fakultät
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Research methodology in marketing : theory development, empirical approaches and philosophy of science considerations
Eisend, Martin
;
Kuß, Alfred
-
2019
Persistent link: https://www.econbiz.de/10011971202
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