//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"Springer VS"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Research"
~language:"eng"
~language:"mul"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Bedarfs- und Marktforschung in...
Similar by subject
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Advertising
1
Brand management
1
Communication
1
Economic history
1
Erzählen
1
Kommunikation
1
Marke
1
Markenführung
1
Markenpolitik
1
Narrativ <Grammatik>
1
Werbung
1
Wirtschaftsgeschichte
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Aufsatzsammlung
1
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
Multiple languages
German
1
Author
All
Heinemann, Sabine
1
Institution
All
Springer VS
Springer Fachmedien Wiesbaden
24
Internationale Konferenz "DerMarkentag" <7., 2018, Koblenz>
2
Technische Universität Hamburg
2
ICORIA <14., 2015, London>
1
ICORIA <16., 2017, Gent>
1
Internationale Konferenz "DerMarkentag" <6., 2016, Berlin>
1
Soproni Egyetem
1
Technische Universität Braunschweig
1
Technische Universität Chemnitz
1
Technische Universität Clausthal
1
Technische Universität Hamburg / Institut für Innovationsmarketing
1
Universität Bremen
1
Universität Siegen
1
Workshop Dienstleistungsmarketing <17., 2013, München>
1
Workshop Dienstleistungsmarketing <19., 2016, Stuttgart-Hohenheim>
1
more ...
less ...
Published in...
All
Journal of retailing and consumer services
Research
Europäische Kulturen in der Wirtschaftskommunikation
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Werbegeschichte(n) : Markenkommunikation zwischen Tradition und Innovation
Heinemann, Sabine
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012042461
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->