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~institution:"Technische Universität Dortmund / Juniorprofessur für Dienstleistungsmanagement"
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Technische Universität Dortmund / Juniorprofessur für Dienstleistungsmanagement
Fachbereich Rechts- und Wirtschaftswissenschaften, Technische Universität Darmstadt
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Trikotsponsoring 2009/10 : was die Fans der 1. und 2. Fußball-Bundesliga über Sponsoren und Vereine denken
Backhaus, Christof
;
Eberhardt, Tim
;
Heußler, Tobias
; …
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2010
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