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From digitalization to broken hearts: Interdisziplinäre Konzepte, Studien und Implikationen für das Relationship Marketing
Schönitz, Marie-Sophie - 2021
Persistent link: https://www.econbiz.de/10012801645
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Weiterführende Perspektiven der Customer Education : Theorien, empirische Ergebnisse und Implikationen
Stolz-Römmermann, Jana - 2021
Persistent link: https://www.econbiz.de/10012620126
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Market oriented product platforms : structuring the front-end of flexible platform portfolio development
Yörür, Haluk - 2018
Persistent link: https://www.econbiz.de/10011988343
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Product innovation and market shaping from the perspective of evolutionary economics
Erkut, Burak - 2018
Persistent link: https://www.econbiz.de/10012003030
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Relational and transactional Strategies of external Knowledge Sourcing
Schulz, Philipp - 2020
Persistent link: https://www.econbiz.de/10012605411
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Low-end innovation : an analysis of decision-marketing biases, organizational capabilities, and adoption processes
Reinhardt, Ronny - 2018
Persistent link: https://www.econbiz.de/10011886610
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Complexity management in variant-rich product development
Vogel, Wolfgang - 2019
Persistent link: https://www.econbiz.de/10012233055
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Rated Tags as a Service-Konzept und Evaluierung
Kailer, Daniel - 2016
Persistent link: https://www.econbiz.de/10011471241
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Einzigartigkeit von Konsumenten und Marken: eine Symbiose der Eigenschaften
Franck, Anja - 2017
Persistent link: https://www.econbiz.de/10011987948