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~institution:"Technische Universität Dresden / Fakultät Wirtschaftswissenschaften"
~person:"Kornmeier, Martin"
~subject:"Europa"
~subject:"Risiko"
~subject:"Theorie"
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Internationales Marketing
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ECONIS (ZBW)
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Abhängigkeit internationaler Markteintrittsstrategien von Merkmalen des Auslandsmarktes : der in der deutschsprachigen Literatur dokumentierte Erkenntnisstand
Müller, Stefan
;
Kornmeier, Martin
-
1995
Persistent link: https://www.econbiz.de/10000932116
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Internationales Marketing : eine interkulturelle Perspektive
Müller, Stefan
;
Kornmeier, Martin
-
1994
Persistent link: https://www.econbiz.de/10000899169
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