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~institution:"Technische Universität Hamburg"
~isPartOf:"Journal of retailing and consumer services"
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~language:"mul"
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Technische Universität Hamburg
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Internationale Konferenz "DerMarkentag" <7., 2018, Koblenz>
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Which customers pay? : predicting value pre and post sales
Beirau, David
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2020
Persistent link: https://www.econbiz.de/10012107190
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Forward-looking external search as a driver for innovation : an empirical analysis of the value contribution of different search strategies for corporate foresight
Polier, Sara
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2019
Persistent link: https://www.econbiz.de/10012025534
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