Hann, Il-Horn; PNG, I.P.L.; Hui, Kai-Lung; Lee, S.Y.T.; … - The Field Experiments Website - 2006
Using a field experiment, we investigate whether, and if so, how spam is targeted. By comparing the spam rates among a set of synthetic email accounts, we find that spam is targeted to clients of particular email providers, users who declared interest in particular products or services, and...