organization and a management philosophy for generating tangible results, not only for the company itself, but also its … the business strategy and operations a Polish gas sector company. Structure/methodology/approach: The text will detail how … the Company managed from the sustainable development perspective and the tangible effects of this management philosophy in …

verify the thesis put forward by the author that the use of this type of branding and an appropriate marketing strategy can … strategy can be an excellent form of promoting a given country and culture. Both brands (however Kenzo in lesser degree, what … is a possibility of creating the fashion brand and its identity through the consequent marketing strategy, by using the …

with addiction to the Internet and “online” games on e-social networks, which is described in detail, is setting up …

presented to advertisers. Communication through social networking media is more specified, with effective interactive strategy … among its users. In recent days, internet advertising has taken new forms which have more advantages over the traditional … fast moving consumer goods on Slovenian market. The paper presents internet marketing activities that have contributed to …

Process management concepts have been present within the modern organizational development since its early days. Since … business results. This paper discusses the field of process management from three angles: the evolution through time, the … complexity and the impact of the process management in last two decades as well as the indication for the future development. It …

further empirical studies in the area of company finance management, especially capital management. …

factors creating reputation it still does not play an important role in overall business strategy of those organisations. …

company valuations. The fundamental value of equity capital of a company is important for both management and external …