Whether consumers are aware of potentially adverse product effects, is key for private and social incentives to disclose information. To obtain a better understanding of this issue we propose a simple monopoly model that highlights the conceptual difference between consumer unawareness and...

The available evidence from numerous studies in psychology suggests that overconfidence is a more important phenomenon in North America than in Japan. Relatedly, North Americans appear to view high self-esteem more positively than Japanese. The pattern is reversed when it comes to shame, a...

The available evidence from numerous studies suggests that overconfidence is a more important phenomenon in North America than in Japan. The pattern is reversed for shame, which appears to play a more important role among Japanese than North Americans. We develop a model that endogenizes these...