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~institution:"Université Paris-Dauphine (Paris IX)"
~person:"Delacroix, Eva"
~person:"Kalika, Michel"
~subject:"Gestion des connaissances"
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Cash Wheat Marketing: Strategi...
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Gestion des connaissances
Marketing
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Consommateurs - attitudes
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Consumer behavior
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Egotisme implicite
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communication électronique
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Delacroix, Eva
Kalika, Michel
Gauzente, Claire
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Université Paris-Dauphine (Paris IX)
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Economics Papers from University Paris Dauphine
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The dimensions of
marketing
knowledge- an exploratory study
Kalika, Michel
-
Université Paris-Dauphine (Paris IX)
-
1999
Persistent link: https://www.econbiz.de/10010861451
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2
Les dimensions de la connaissance
marketing
: une étude exploratoire en vue de la définition d'un système d'accréditation des compétences
Gauzente, Claire
;
Kalika, Michel
-
Université Paris-Dauphine (Paris IX)
-
1999
Persistent link: https://www.econbiz.de/10010861530
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