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Building on Smith (1989), we describe the social processes surrounding a new financial OTC derivatives market, the market for credit derivatives. We show that in contradiction to more traditional derivatives, credit derivatives generate ambiguities of a cognitive and political nature. By...
Persistent link: https://www.econbiz.de/10010708167
Different types of markets exist throughout the world but how are they created? In this book, an interdisciplinary team … of authors provide an evolutionary vision of how markets are designed and shaped. Drawing on a series of case studies …, they show that markets are far from perfect and natural mechanisms, and propose a new view of markets as social construct …
Persistent link: https://www.econbiz.de/10010790037
Présente les méthodes qualitatives et quantitatives utilisées en marketing, allant des études exploratoires aux systèmes experts en passant par les analyses de données et la collecte d'informations. Resitue la recherche en marketing par rapport aux évolutions du domaine : post-modernisme,...
Persistent link: https://www.econbiz.de/10010706902
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