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It Sounds Good! The Impact of Packaging Sound on the Perception of Packaging Material and Product Evaluation

Briand-Decre, Gwenaëlle; Cloonan, Caroline; Zoghaib, Alice - Université Paris-Dauphine (Paris IX) - 2013

product, but cannot touch it. If numerous studies have focused on the visual dimension of the packaging, the sense of touch … research, we suggest that the sound of a packaging can create an evaluative response about its physical features even though … the haptic sense is not activated. We also expect physical features of a packaging wrap to influence customers’ evaluation …

Persistent link: https://www.econbiz.de/10011073765

Réponses des consommateurs à la suppression des suremballages sur les MDD

Monnot, Elisa; Reniou, Fanny; Parguel, Béatrice - Université Paris-Dauphine (Paris IX) - 2014

Could eliminating overpackaging from private labels be a lever for a responsible positioning without any effect on purchase intention? Drawing on the attribution theory framework, this research uses an experiment on 217 French respondents and shows that eliminating overpackaging does have an...

Persistent link: https://www.econbiz.de/10011093887

Le pack rouge est-il salé ou sucré ? Etude exploratoire de l'influence de la couleur du packaging sur les caractéristiques attendues du produit alimentaire

Goudey, Alain; Caporossi, Anthony - Université Paris-Dauphine (Paris IX) - 2013

The packaging is now a major issue concerning the consumer experience in the food industry. This study aims at showing … that a main food packaging characteristics as the color can influence the expected characteristics of the packed product …

Persistent link: https://www.econbiz.de/10011082447

Differentiability of quadratic BSDEs generated by continuous martingales

Richter, Anja; Réveillac, Anthony; Imkeller, Peter - Université Paris-Dauphine (Paris IX) - 2012

In this paper we consider a class of BSDEs with drivers of quadratic growth, on a stochastic basis generated by continuous local martingales. We first derive the Markov property of a forward-backward system (FBSDE) if the generating martingale is a strong Markov process. Then we establish the...

Persistent link: https://www.econbiz.de/10011166466

Sustainability in a Multiproduct and Multiple Agent Contestable Market

Iehlé, Vincent - Université Paris-Dauphine (Paris IX) - 2009

We prove that a natural monopoly can set subsidy free pricing and sustainable pricing schedules in general economic environment. The setting is a multiproduct and multiple agent contestable market where demands are elastic and where rivals can enter the sub-markets composed by a set of the...

Persistent link: https://www.econbiz.de/10010905176

Tarifications stables dans les monopoles multiproduits avec marchés séparés

Iehlé, Vincent - Université Paris-Dauphine (Paris IX) - 2004

We provide some existence results of stable pricings for natural monopoly as defined in the theory of contestable markets. The main addings are based on the assumption of separated markets and the possibilities of entries. We borrow tools from cooperative game theory. Following the work of...

Persistent link: https://www.econbiz.de/10010905237

Stable pricing in monopoly and equilibrium-core of cost games.

Iehlé, Vincent - Université Paris-Dauphine (Paris IX) - 2004

We prove the existence of subsidy free and sustainable pricing schedule in multiproduct contestable markets. We allow firms to discriminate the local markets that are composed by a set of the products line and a set of agents. Results are obtained under an assumption of fair sharing cost and...

Persistent link: https://www.econbiz.de/10010905384

Multi-Agent Modelling for Distributed Intelligent Decision in Water Management

Pluchinotta, Irene - Université Paris-Dauphine (Paris IX) - 2015

Water resource management can be a complex, uncertain and conflictual domain. It faces numerous problems in many regions of the world, such as the disparity of interests associated with the water resource, multiple decision makers, complex networks of administration, inoperative water...

Persistent link: https://www.econbiz.de/10011273994

Ontological approach of corporate sustainability: Proposal for a shift

Berrier-Lucas, Céline; Rambaud, Alexandre - Université Paris-Dauphine (Paris IX) - 2013

To achieve sustainability, corporations need to shift their ontology: leave the classic, static and predetermined view …

Persistent link: https://www.econbiz.de/10010757442

Sustainability of the Dry Forest in Androy: A Viability Analysis

Zaccour, Georges; Smala Fanokoa, Pascaux; … - Université Paris-Dauphine (Paris IX) - 2014

socioeconomic risks related to the lack of sustainability of these practices in the long run. In this paper we address the notion of … sustainability and confront it with Tandroy's current productive and economic system. By means of the viability theory, we …

Persistent link: https://www.econbiz.de/10010799302