This article looks at the Enron affair in terms of what investors and experts fail to take into account to being able to predict Enron collapse. The authors show how analysts could have predicted Enron's difficulties in view of the incoherence observed in its strategic decisions, from the...

This paper explores corporate social responsibility (CSR) within the franchising sector. More specifically, using regulation theory, stakeholder-agency theory, transaction cost analysis, and literature on plural form, along with an empirical study conducted on the franchising sector in the...

Previous research works on corporate social responsibility (CSR) generally acknowledge that consumers develop more favourable perceptions of responsible firms. Yet next to nothing has been written on the effects of the firm's societal communication and its characteristics on brand equity. In...

The importance of externalisation and sub-contracting is growing. In this context, this paper aims to analyze how and why managers enact the borders of their enterprises social responsibility. The study of principal international texts and the analysis of large industrial companies'...

L’importance de l’externalisation et de la sous-traitance est croissante. Dans ce contexte, la chaine d’approvisionnement doit être intégrée au périmètre de responsabilité sociale de l’entreprise (RSE) et par conséquent dans le système de contrôle inter-organisationnel. Cet...

With the emergence of the NGOs in our globalized economies, large companies developdiverse types of corporate-NGO partnerships (CNPs). Some researchers raised interrogations on their strategic issues. In our thesis, we study the CNPs specific contribution to the evolution of large companies’...