Flach, Lisandra; Irlacher, Michael - Volkswirtschaftliche Fakultät, … - 2014
This paper studies the innovation strategies of multi-product firms in industries with different scope for product … differentiation. In a simple model of multi-product firms, we show that returns to product versus process innovation are industry …-specific. Demand and cost linkages induce a natural distinction between the returns to product and process innovation. In highly …