Pousttchi, Key; Selk, Bernhard; Turowski, Klaus - Volkswirtschaftliche Fakultät, … - 2002
functions. Mobile devices implicate disadvantes, which can be equalized by individualization. For the simplest devices, this is … individualization focus is laid on the applications instead of the device itself. In terms of mass customization, the individualization … next one is application adaptation and describes the customization of the applications through the customer or as self-individualization …