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~institution:"Wissenschaftliche Hochschule für Unternehmensführung"
~person:"Bauer, Hans H."
~person:"Bruhn, Manfred"
~person:"Homburg, Christian"
~person:"Snower, Dennis J."
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Bauer, Hans H.
Bruhn, Manfred
Homburg, Christian
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Wissenschaftliche Hochschule für Unternehmensführung
Institut für Marktorientierte Unternehmensführung Mannheim
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Universität Mannheim
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Produktivitätssteuerung in Marketing und Vertrieb
Homburg, Christian
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1994
Persistent link: https://www.econbiz.de/10000922665
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