bad for you"- even in the US, where a great deal of information is easily available from multiple sources (USDHHS 1989 …). There is a clear need for effective ways to inform and alert smokers and provide information on how to reduce their tobacco …-related health risks. Strongly worded, specific, large label information on tobacco product packages provides important public health …

, including lack of resources and information, cognitive and behavioral failures, missing markets and public goods, and social …