Inuential individuals in a social network environment are important in shaping preferences for new products. In this study, we adopt an incentive compatible choice-based conjoint analysis approach to generate data on the introduction of a new ice cream product. We use spatial econometric methods...

Please contact William Allender (William.Allender@asu.edu) for a copy of the manuscript that goes with this poster.

We construct a model to predict how consumers will respond to better information about the carbon content of 42 foods and a nonfood composite as well as product categories through a label, and provide guidance as to what kinds of goods would provide the highest CO¬2eq emission reductions...

Mitigating the potential impacts of climate change is one of the leading environmental policy concerns of the 21st Century. However, there continues to be heated debate about the nature, content and, most importantly, about the impact of the policy actions needed to limit greenhouse gas...