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-innovation projects should bring in complementary capabilities: technical, marketing, financial and organizational. Project governance …
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The Less Favoured Areas (LFAs) Directive (75/268) which was introduced in 1975, was the first common European instrument of regional agricultural structural policy. LFAs are areas where agriculture is hampered by permanent natural handicaps. The major objectives were to ensure the continuation...
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a common character is that the marketing strategy focuses on the distinctive nutritional benefits and other quality … consumers tend to accept higher prices. In marketing communication the image building advertisement can be a common goal. …
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correction model was applied to evaluate three agribusiness fairs. It is established that the corrected attraction radius gives …
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new products to the consumers. The aim of this paper is to analyse the honey marketing strategy of Serbian honey producers … that do not differ significantly. They use direct marketing for two reasons: firstly, it affords personal contact with …
Persistent link: https://www.econbiz.de/10011143307
institutions, the financial crisis is likely to have long-lasting implications for agribusiness. As the world slowly recovers from …
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