Molnar, Adrienn; Gellynck, Xavier - In: APSTRACT: Applied Studies in Agribusiness and Commerce 3 (2009)
Organizations nowadays no longer compete as independent entities, but as chains (Christopher, 1998; Cox, 1999; Lambert and Cooper, 2000). Hence, being part of a well-performing chain is crucial for the future of the individual food firm, especially in the context of the globalizing economy. As a result,...