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~isPartOf:"Abhandlungen zur Werbewissenschaft und Werbepraxis"
~person:"Fredriksson, Peter"
~person:"König, René"
~person:"Skedinger, Per"
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Abhandlungen zur Werbewissenschaft und Werbepraxis
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Gesellschaftliche Funktionen der Konsumwerbung : Bericht des Forschungsinstituts für
Soziologie
der Univ. Köln, ... im Auftrag des Zentralausschusses der Werbewirtschaft e.V., Bonn...
Möller, Carola
;
König, René
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1970
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