Ataullah, Ali; Song, Xiaojing; Tippett, Mark - In: The European Journal of Finance 17 (2011) 7, pp. 589-601
Event studies typically use the methodology developed by Fama et al. [1969. The adjustment of stock prices to new information. International Economic Review 10, no. 1: 1-21] to segregate a stock's return into expected and unexpected components. Moreover, conventional practice assumes that...