The concepts, theory and practice of strategic management have become prominent in modern management literature especially in this new millennium for one obvious reason: that is, because of the complex, nebulous and dynamic nature of contemporary corporate governance. This phenomenon has in turn...

The article is dealt with comparison between existing approach of strategic management (integrated model of strategic management) and newer system Balanced Scorecard. Next is solved possibility of strategic analysis about method of assessment key areas of balanced scorecard (finance, process,...

The paper deals with strategies of small and medium sized enterprises, which are searching for its unique competitive advantage. Research is classified into three domains of strategic management: strategy, vision and process rating. The content of paper is focused on tangible strategies of...

The main purpose of this paper is to examine the impact of the current Serbian macro-environment on the businesses through the implementation of PEST analysis as a framework for assessing general or macro environment in which companies are operating. The authors argue the elements in presented...