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~isPartOf:"Advances in business information systems and analytics (ABISA) book series"
~isPartOf:"Advances in spatial science"
~isPartOf:"Band ... der Schriftenreihe Spektrum Bundesstatistik"
~isPartOf:"Erfurter Hefte zum angewandten Marketing"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Planung & Analyse : Zeitschrift für Marktforschung und Marketing"
~person:"Beeske, Sigrid"
~person:"Best, Susy F."
~person:"Bodkin, Charles D."
~person:"Darden, William R."
~subject:"Befragung"
~subject:"Bibliometrie"
~subject:"Cultural identity"
~subject:"Deutschland"
~subject:"Market research"
~subject:"Marketing management"
~subject:"Marktforschung"
~subject:"Marktsegmentierung"
~subject:"Scientific method"
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Befragung
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Beeske, Sigrid
Best, Susy F.
Bodkin, Charles D.
Darden, William R.
Drees, Norbert
21
Viswanathan, Madhu
4
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3
Wessner, Konrad
3
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Advances in business information systems and analytics (ABISA) book series
Advances in spatial science
Band ... der Schriftenreihe Spektrum Bundesstatistik
Erfurter Hefte zum angewandten Marketing
Journal of business research : JBR
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
Journal of marketing research : JMR
4
Journal of marketing
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Review of marketing : 1981
1
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ECONIS (ZBW)
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1
Shopping patterns of the rural consumer : exploring the relationship between shopping orientations and outshopping
Lumpkin, James R.
- In:
Journal of business research : JBR
14
(
1986
)
1
,
pp. 63-81
Persistent link: https://www.econbiz.de/10001021698
Saved in:
2
Constructing a bridge to multicultural marketplace well-being : a consumer-centered framework for marketer action
Demangeot, Catherine
;
Kipnis, Eva
;
Pullig, Chris
; …
- In:
Journal of business research : JBR
100
(
2019
),
pp. 339-353
Persistent link: https://www.econbiz.de/10012023811
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3
Mapping market mobility : psychographic profiles and media exposure
Darden, William R.
;
French, Warren A.
;
Howell, Roy D.
- In:
Journal of business research : JBR
7
(
1979
)
1
,
pp. 51-74
Persistent link: https://www.econbiz.de/10002046096
Saved in:
4
Effektive Kundenansprache in komplexen Märkten : Ergebnisse einer Segmentierung im Touristikmarkt
Schmeißer, Daniel R.
;
Hoyer, Markus
;
Maas, Jörg
; …
- In:
Planung & Analyse : Zeitschrift für Marktforschung und …
35
(
2008
)
6
,
pp. 31-37
Persistent link: https://www.econbiz.de/10003786321
Saved in:
5
The role of conflict, culture, and myth in creating attitudinal commitment
Bodkin, Charles D.
;
Amato, Christie
;
Peters, Cara
- In:
Journal of business research : JBR
62
(
2009
)
10
,
pp. 1013-1019
Persistent link: https://www.econbiz.de/10003888177
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