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"This book is a key source on the latest innovations in enhancing all main management functions, such as working capital and marketing, and examines how to implement sustainable business management practices. Featuring extensive coverage across a range of relevant perspectives and topics, such...
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Die Autoren: Dagmar Abfalter, Marita Böhme, Elisabeth Fischer, Alexandra Gossner, Eva-Maria Hammann, Hans H. Hinterhuber, Wolf von Holzschuher, Markus Mair, Rainer Marksteiner, Christian Mathes, Kathrin Meier, Johann M. Pacher, Harald Pechlaner, Sandra Rothenbeger, Sandra Schwaiger, Gabriele...
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"This book contributes new research to the current array of literature on small business management under diverse geographic, economic, and socio-cultural conditions,exploring existing theories in tandem with fresh viewpoints"--
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